Disruption is a quantum leap that can not be predicted with statistics. We must not incur the common error of the incumbents: evaluate the future as an evolution of the current condition, since the “History” carries out leap that send upstream the predictions of those who make a “linear” analysis of the evolution of Society and Market.
Forecasts for the future are not made with numbers,
or with statistics,
BUT ARE MADE WITH THE INSIGHTS
that derive from a careful “analysis” of trends (a perceptual, non-numerical analysis).
< see “Disruptive Innovation: Key Points” >
Understanding in what direction disruptive innovation can go is not easy for those based on “institutional” culture.
For this reason,
who is able to define winning innovative strategies
is a New Comer
that does not have a “structured” mindset
like that of the incumbents,
and therefore has the intuition of a Visionary (capacity that the Managers of incumbents, who in currente Market have replaced the Entrepreneurs, do not have).
< see “The great Firms are not able to develop disruptive innovation within them” >
The future (disruptive) of the Automotive sector
Disruption in the Mobility sector will develop with a fork in the Automotive sector from which two different sectors will be generated:
<see “AUTOMOTIVE: beyond the automotive” >
► CITY VEHICLES, which will be completely different from the current City Car (today the so-called City Cars, however shrunken, are electrified cars, ie they are vehicles that retain the negative qualities of current traffic).
< see “LiteMotive: the micro-smart Vehicle” >
► NEW GENERATION CARS, whose development will consist in the innovation of its devices in a different direction from the current one. The purpose of this (disruptive) innovation will be Car as a Service.
< see “The new direction of the innovation (for Automotive)” >
That is: where today there is an innovation aimed at creating a Value-image for the User, there will be a trend shift that will lead to create elements of the Car able to develop a useful-value for the User (a Value-service, thanks to the smartness incorporated in the components).
< see “Manifesto of Innovation II: a new type of Value” >
See examples of innovation in the direction of Car a a Service on the Innova website:
< see “Direct Car Notification System” and the concept “IoT Speed Limiter (Direct Connected Vehicles)” >
See also some misunderstandings on the interpretation of Innovation in the Mobility / Automotive sector:
< see “Misunderstanding: CONNECTED CITY (connected vehicle)” >
< see: “Social Impact: the question of the Sustainability” >
