■ Collection of Articles: *Intro2Disruption
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∙The concept of Innovation (introduction to the Disruptive Innovation) [1]
THE CONCEPT OF INNOVATION IN ITSELF MUST BE RADICALLY CHANGED.
Innovation based on a continuous improvement of the products does not work when in History there are radical changes (as it was, for example, in the Industrial Revolution, or as it happens now).
∙What disruption essentially is
► The concept of disruption is not an “invention” of someone, but the description of a real phenomenon that affects our civilization. ► THE DISRUPTION IS IN ITSELF A NEUTRAL CONCEPT: it is positive for those who adapt to changes, and strongly negative for who remains on previous Models.
Decalogue of Rules of Real (Disruptive) innovation
In the first place it is necessary to clarify the meaning of the term innovation [ see ‘Manifesto of Innovation (1): the basic principles of sustainable…
Guidelines [2]: WHAT IS and WHAT IS NOT Disruptive innovation
INTRODUCTION: THE NEED TO CLARIFY THE MEANING OF THE FUNDAMENTALS OF THE MARKET (OF THE BUSINESS) Today, most of the big Companies’ strategies are bankrupt….
Guidelines [3]: Table for Assessing Disruptive Innovation
Disruptive Innovation require new Disruptive Criteria. A Table of Keypoints aimed at a diagnostic assessments of Business innovation capacity.
INTRODUCTION
TO GUIDELINES TO DISRUPTIVE INNOVATION
Today, the many failures derive precisely from the lack of understanding of the essence of Disruptive innovation: The purpose of the Guidelines is to CLARIFY WHAT THE DISRUTPIVE INNOVATION REALLY IS. You can easily evaluate THE RESPONSE OF A BUSINESS TO THE RULES OF THE DISRUTPIVE INNOVATION
C. Christensen and Purpose business (Job to be done)
The meaning of Disruptive Innovation (not yet fully understood) of “Job to be done” (service performed by the Product for the Customer) derives from the…
˟Why the current concept of Disruptive Innovation is mostly false (the importance of Clayton Christensen’s work)
Today there are two “parties” of the Market that act in different directions of Innovation (Sutanining and Disrultive), but apparently there is no real awareness…
Disruptive innovation in practice [intro]: the point on Disruptive Innovation
Today we live in a very critical condition for the Market: the established Business survivesonly thanks to typical expedientsof the Market phase in declineand not…
Disruptive Innovation in practice [2]: proof of the validity of the Disruptive innovation – the “resistance” to innovation
Today we read (increasingly often) that Disruptive Innovation is not what Business really needs. Or even we hear that the principles of Disruptive Innovation are…
Disruptive innovation in practice [1]: what are the criteria for evaluating Disruptive Innovation?
The redefinition of the term Disruptive by its “inventor” the essence of Disruptive Innovation it’s not disruption (disorder, destruction) But it is THE “USEFUL VALUE”…
Rules Of Disruptive Innovation (Table)
The Market innovation required today is Disruptive Innovation. Competitive advantage of the Product is no longer in improving the current types of products, but in…
The Disruptive Innovation: key points
There are at least two types of innovation, the one incompatible with the other: ► incremental innovation (a linear evolution made of an increase in…
˟The need to see the whole picture: integration of products into an ecosystem
To understand how some “of the future” technologies (for example autonomous vehicles or artificial intelligence) cannot have the expected success in the future, it is…
Why the big companies cannot innovate within them (brief)
The current Companies cannot really transform themselves. In order to respond to the new Demand it is necessary 1) to develop a new generation of…
