■ Collection of Articles: §Intuition/Empathy
Guidelines [1]: Basic Q&A on Disruptive innovation
We live in a time of profound social, market and government changes, which are the cause of a profound crisis (social chaos, economic crisis, etc.)….
°Beyond the Digital Revolution
The success of the companies that develop disruptive innovation does not depend at all on the Customer Experience, which is a concept that is based…
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The basics of the Disruptive innovation process: the Lateral thinking
In the Disruptive Age market, in order to satisfy the new Demand first of allit is necessary to redefine your mindset. In order to be…
Posted in Company 2.0
The Entrepreneur’s DNA
There are no new qualities of entrepreneurs. The problem is the lack of traditional entrepreneurs.
The problems of the current Market strategies: towards a crowd participated Marketing
CURRENT MARKETING IS NOT ABLE TO INTERPRET THE NEW NEEDS OF CUSTOMERS. Thanks to Information Technologies today it is possible to change the role of Consumer by inserting them in the product development process.