Category: Mobility 2.0
For a truly sustainable Mobility
Today there is no truly sustainable approach to Mobility, so – it is “too-short-blanket-problem” – solving problems for one type of people, others are created…
The new direction of the innovation (in particular for the Automotive)
At a time when Demand is radically changing, the Goals of Business strategies must be radically changed.
The real innovation of Urban Mobility
Today we try to develop an innovation of Urban Mobility (and to create Mobility as a Service) with a wrong approach. The fact is that…
The misunderstanding on: “low-cost” is disruptive innovation
The Principles of Disruptive Innovation, ie the radical innovation necessary to succeed on the market today, are often interpreted in the wrong way: this…
The role of technologies in innovation (the key is not technology)
The key to the development of technological solutions IS NOT THE TECHNOLOGY!
The quantum leap of the Market of the disruptive innovation is re-defining a role of technologies.