Author: LB
°How small Startups can take customers away from big companies?
1) Startups that today put the Incumbents in difficulty – the established Business in the sector – DO NOT ENTER IN COMPETITION WITH CON BIG…
The new approach to Disrutpive Innovation Business: driven by examples
At the base of the market crisis there is a “cultural issue”. Today the Market requires a new form of innovation (Disruptive innovation), but THERE…
How does work change with the availability of new technologies?
In order to understand how the world of work will look in the future (the production methods, the way people work, etc.) the current technological…
Be careful: most successful companies are not real innovators (disruptive innovators)
Today we often fall into a fatal misunderstanding: to think that whoever is a successful big company today has followed the rules of the nascent…
Disruptive Business Consulting [1] – How disruptive Business Consulting changes
Today Consultants claim to PROVIDE ADVISES ON THE DISRUTPIVE INNNOVATION WITHOUT FOLLOWING, THE PRINCIPLES OF THE DISRUPTIVE INNOVATION ► The return to the innovation dimension of the past ► The “cultural question” (why the need for disruptive innovation)
The basics of the Disruptive innovation process: the Lateral thinking
In the Disruptive Age market, in order to satisfy the new Demand first of allit is necessary to redefine your mindset. In order to be…
The drive for change: the urgent needs of Customer
We live in a historical moment like those that preceded the phases of radical change as it was, for example, for the French Revolution: people…
‘Some misunderstandings about disruptive innovation
. . ● IT DOES NOT MATTER TO DO THE FIRST THINGS IN A BETTER WAY: the ongoing disruption is a quantum leap in which…
Not disruptive technologies, but disruptive concept (enabling technologies)
Today the market is in crisis due to a wrong interpretation of the change taking place. This happens because the New is interpreted with…
The Disruptive Innovation: key points
There are at least two types of innovation, the one incompatible with the other: ► incremental innovation (a linear evolution made of an increase in…
°The importance of understanding how barriers to innovation work
To understand why the barriers to innovation are placed on the market today, we must first understand why these barriers have been set by the…
°Why top-down “guided” innovation cannot work
A top-down planning – by the Government – of the Market (and, more particularly, of Innovation) is perhaps possible in the Incremental development moments of…
˟The need to see the whole picture: integration of products into an ecosystem
To understand how some “of the future” technologies (for example autonomous vehicles or artificial intelligence) cannot have the expected success in the future, it is…
Are the Autonomous Vehicles really disruptive?
Can Autonomous Vehicles be successful products in the current Disruption Market? Short Aswer: AUTONOMOUS VEHICLE DOES NOT REPRESENT DISRUPTIVE INNOVATION <see Why developing technologies are…
Why does innovation fail today? The inability to understand in new Customer Needs
► THAT DEVELOPED TODAY BY THE MARKET IS NOT A REAL INNOVATION: IMPROVING THE QUALITY OF LIFE ► the market must perform a quantum leap – a shift paradigm – in which they can radically change the business.
The need to understand the future scenario to understand the value of disruptive projects
. To understand the validity of truly innovative ideas (for example disruptive innovation) IT IS NECESSARY TO UNDERSTAND WHAT WILL BE THE SCENARIO IN WHICH…
Disruption overturns the methods of product development: the participated Marketing
Due to the barrier to innovation (real, disruptive) posed by the incumbents, a “bass innovation” is being developed, crowd sourcing. <see Towards a New Marketing…
Why disruptive innovation is not an option
We are at a breaking point° (disruption point °) of the evolution of the Market (of the Western Society): change (radical, disruptive)TODAY IT IS NOT…
How the big players can act: possibility and impossibility (Case of Automotive)
What is the future of the Automotive big Players? Of course, the Incumbents must not give up. But they must understand that they have to:…
China is not a disruptive market at all
China is by no meansa place in which Disruptive Innovation develops (and it is therefore destined to lose the confrontation with the Western Market in…
The disruptive Ecosystem cannot be developed by the incumbents
To be able to develop a real Disruptive innovation there is need for an Ecosystem that favors this form of innovation. In fact, disruptive innovation…
Industry 4.0: the Smart manufacturing (& SmartFAB)
The new phase of the Market will be characterized by a new production mode that “Revolutionizes” the current methods: Smart Manufacturing. The current conception of…
“Futuristic vision” and insustainable products: cases of Flying cars, Autonomous Vehicles and electric city car
The case of Flying Cars One of the most significant cases of unsustainable “futurist” products is probably that of Flying Cars (but the cases…
Misunderstanding: the future is not futuristic as one imagines it today
In an age of disruption or we grasp the essence of the trends that are transforming Society and Market, or ruinous strategies are developed….
Beyond the focus on futurist goals
For example, in the Automotive sector the essential elements of the current futurist goals will remain. But the current “science fiction” aspects will be abandoned,…
Change does not involve digitalization: the problem is precisely excessive technology
today it is thought to be necessaryREACT TO THE CRISIS WITH A GREATER TECHNOLOGY(A.I., Autonomous vehicle, facial recognition,digitalization of processes, etc.)WHEN THE CRISIS IS CAUSED…
Disruptive Innovation is a leap that eliminates the current Market sectors
Market sectors are not changing quickly, BUT THEY ARE CHANGING IN A DISRUPTIVE WAY In disruptivity there is no change in the current sectors of…
Why Industry leaders do not defend the new Markets of disruptive innovation
Industry leaders cannot defend the marketdeveloped by disruptors asTHIS MARKET IS PUTTING AN END TO THEIR BUSINESS (at least in their current size). Mindset and…
Why the “joint” between Business and Public Institutions can no longer work
Joints between Businesses and Public Sector institutions are part of the world today in rapid “disruption”. In other words, this is the phase of evolution…
°The conflict between the old and the new Business model
In order to develop the new Value required by the New Demand it is necessary to develop Disruptive Innovation both in the Company (mindset and…
